Our coverage reaches over 26 million people in Brazil.
Source: Kantar IBOPE Media EasyMedia | GSP | CAM | GRJ | BHZ | POA | SAL | DFE | CTA | MARCH/2021 TO MAY/2021 | Broadcasters affiliated to BTN (Except broadcasters – CAM: CBN AM / SAL: Bahia FM Sul, Excelsior Recôncavo FM (105.1) and Baiana FM Riachão do Jacuípe (96.5) | GSP: (19.263.892) / CAM: (1.071.040) / GRJ: (11.908.687) / BHZ: (5.224.472) / POA: (3.791.567) / SAL: (3.502.814) / DFE: (2.577.421) / CTA: (3.086.907) / Total 8 markets (50.426.800) | SEX-BOTH | 07-20 | 2nd-Sunday | ALC30# | UNIV#
Only one advertiser per traffic report and testimonials integrated into the news. The listeners attention is on their higher pitch when the traffic report is broadcast, with great advantages for good results.
High reach and high frequency
All ads are rotated to ensure coverage across every radio station delivering effective reach and frequency.
All messages are positioned in the most relevant hours, most in prime time of radio (07am to 09:30am – Noon to 2pm – 5pm to 8pm) for maximum reach.